A Done-For-You System, Built For Serious Exhibitors
Smarter Event Connections Start Here
Interact with Customers before Your Show, Meet & Build Relationships During the show,
Connect and Convert leads immediately after the Show.
Note to Bob" Change the QR Code to QR#2 (at the end of the video)
Tranform Every Booth Conversation
Into QR-Powered Invitations
Turn Visitor Conversations into Qualified Opportunities. Let the QR deliver it.
Old Way - Visitor Data Collection is a handwritten entry, or a business card drop
Old Way - Lead Capture Missed. Prospects Disappear. Conversations Lost.
Old Way - Your Manual follow-up is cumbersome, delayed or sometimes forgotten.
New way
scan QR
In-booth conversation starts naturally: visitors engage on their terms, with low friction. They are invited to scan the QR graphic, which takes them to a quick opt-in page to select their choices.
New way
data captured
The visitor enters their interests & intent to receive any offers, and results flow back to you in your booth via text and email in real time. Visitors self-qualify to receive chosen offers and incentives returned by text & email.
New way
AUTO Follow up
Data submitted through the opt-in form is analyzed in real time to generate a tailored response or solution. In competitive markets, the first to respond often wins the opportunity.
'Be Discovered' · Connect to Customers · Engage Prospects · Booth Conversation · QR Invite · Automated Follow-Up · Higher ROI'
If you're ready to show up at every event with a complete exhibitor communication system that warms your customers, captures new leads, and follows up automatically — don't get left behind!
The QR code is the great equalizer. Consumer show, trade event or public exhibition — it doesn't matter. Every attendee with a phone can opt in instantly. No badge required. No scanner needed. No staff time wasted on unqualified visitors. Just real interest, captured in real time.
Visitors self-qualify through the opt-in. Their answers shape the follow-up. Relevant, timely and automatic. No chasing. No guessing. And because the QR lives beyond the show, the leads keep coming even
after you've packed up and gone home.
Smart Exhibiting Starts Here
A Mostly DFY Hands-Off Strategy to Upscale Your Event Marketing
Build Stronger Relationships - Talk to Booth Visitors - Scan the QR for Offers - Automate Your Follow-up
SHOW PLANNER
Regular Price
$1297
$997 now
Pre-Show, During Show, Post-Show
Invite Existing Customers - Offer Incentives and Show Specials
45-30-14-7 days in advance
During the show, VIP treatment customer-exclusive show offers
Instant Exhibit Staff Notifications
of Offer Inputs after QR Scan
Post-show 1-3-7-14-30 day email follow-up sequence
QR code artwork (for your exhibit graphics and Print assets)
Custom Emails & texts with Inputs from Onboarding Details
End of Event Customer Summary
Full Start to Finish Mind Map
(To be eligible for the Early Bird Discount, you must be booked for Campaign Preparations 90 days in Advance of the event.)
Invite - Connect - Nurture - Follow-up sequence - Sales
PROSPECT BUILDER
Regular Price
$997
$797 now
Campaign Starts at the Event
Onboarding form personalised to your specific event details
Custom QR code artwork (for your exhibit graphics and print assets)
Choice of QR code CTA Titles
QR visitor opt-in for feature-rich menu choices & preference tagging
Include your value-added resource for download as a PDF
Trust-building campaigns
Opt-n form customized to Your Onboarding Inputs
Instant Exhibit Staff Notifications
Post-show 1-, 3-, 7-, 14-, and 30-day follow-up sequence
QR code artwork (for your exhibit graphics and print assets)
Customized Response templates
End of Event Summary
(To be eligible for the Early Bird Discount, you must be booked for Campaign Preparation 90 days in Advance of the event.)
Scan - Connect - Nurture
Follow-up sequence - Sales
ADDITIONAL EVENTS
Regular Price
$797
$547 now
Applies to either Plan
Keep the momentum moving.
All Features of Either Plan
Campaign Inter-connectivity
Updated Onboarding Show Details
Multi-Event Symmetries
AI Upgrade Eligibility
Database Re-Activation and Event Invite Campaign
Optional Exhibiting Services
Optional Value-Added Resource as a visitor incentive
(To be eligible for the Early Bird Discount, you must be booked for Campaign Preparation 90 days in Advance of the event.)
Ignite Every Event
Transform Your Trade or Consumer Show Visitors
Into Registered Leads and Future Customers
An effective, affordable, and simple-to-implement exhibitor marketing system — largely done for you — tO help You;
Capture and qualify the right leads
Personalize follow-up automatically
Streamline communication workflows
Strengthen post-show relationship building
Increase the return on your exhibiting investment
From the Show Floor Up — Exhibitor Success Has Always Been Bob's Mission.
"My career began showing companies the power of face-to-face marketing — helping them understand how exhibiting could connect them directly with new prospects and real opportunities. From exhibit space sales across five major Canadian cities to assistant show management of national industry shows, supervising the East Wing of the Canadian Pavilion at EXPO 86, and co-founding a major exhibitor and event contractor firm in 1987, my focus has always been the same: helping exhibitors succeed.
I went on to design strategic messaging, their exhibits, and signage for major clients, including Yamaha, Samsung, and the European Commission. After years on that floor, I watched hundreds of exhibitors show up with great booths, strong products, demos, giveaways, business cards, and real human connections.
All the right ingredients. But when the show ends, life rushes back in, and leads that were warm on Sunday are cold by Wednesday. Existing customers never even knew they were there. Notes on the back of cards never became follow-up calls.
Exhibitors don't lose leads because they don't care. They lose leads because your work and business come back fast after the show. The intended follow-up plan isn't always prioritized and time slips by. Conversations are often forgotten, and your exhibiting ROI suffers. Center Aisle Lead Connector was built to care about your results, keeping the follow-up flow in tact and running long enough to nurture event relationships into new sales.
Our team is here to help you do better at every show. If you're ready to show up with a complete marketing system that works for you behind the curtains - this is it. No scanners, No uploads, No learning curve, No waiting for results. Our "Done for You" approach is built to connect you and your prospects with or without a name badge.
Bob Walter - Founder, Center Aisle Lead Connector
Smart Exhibitor FAQs
If you're investing in booth space, you deserve straight answers. Here's what the best exhibitors ask before, during, and after every show.
Do I need to learn or log into any apps?
No.This is a 100% Done-For-You system.
We build, manage, and report on everything for you.
How do delegates scan the QR code?
Everybody has a mobile phone with a QR scanner or camera. They have the magic tool in their hands. Visitors or Delegates simply scan the QR Code in your booth or media presentations, and they are connected. Note: Most consumer shows don't have badges or scanners so this system works on every kind of show.
What happens after they scan?
Step 1: The booth visitor enters their basic data such as name, company, email, and cell #.
Step 2: Multiple-choice options such as specific interests, intents, product choices, and service choices, are chosen.
Step 3: They Submit and instantly receive your Show Special info,Value added Free Resource (Such as a Free estimate or design), Digital Gift Cards, Appointment-setting Calendars, Offers, info, etc. Their submission simultaneously enters the prospect into your customized DFY follow-up flow.
Step 4: Visitor is connected to event updates and an automated follow-up campaign.
Step 5. You are notified live with submissions, and it's up to you to interact as the follow-up emails and texts help build and confirm a sale or relationship.
Can this filter out competitors?
Delegates unknowingly may self-identify through smart questions and their answers. (logical routing). Competitors receive neutral content only.
Where should I display the QR code?
Most exhibitors do not make this QR code large enough. It should be prominent on your backwall graphics (18"x 18" or larger) with a clear title such as "Scan for Offers" or "Scan to Enter "Also have small versions on banner stands (not a tiny spot at the bottom but across the top ). MAKE IT OBVIOUS: Business cards, Counter fronts, Floor decals, Print materials, Email links, Social Media pages, Swag, and your Staff Attire. Your goal is to register as many prospects as possible in your booth during conversations that build trust and lead to the QR Scan invitation. Then the follow-up flow begins, relationships build, opportunities arise and making the sale becomes a natural progression.
Does this work without venue Wi-Fi?
QR scanning works offline. Rural facilities maintain open access. Major facilities offer exhibitors paid services. Visitors can scan regardless. For downloads or submissions the visitor may need a hotspot in the show. The QR carries on and out of the event to even activate at home.
Submission requires a cellular or Wi-Fi connection—most delegates use cellular data even when venue Wi-Fi is paid or restricted.
Can I update the QR destination after printing?
Yes. The Center Aisle Lead Connector platform allows re-directs to websites, review sites, forms, downloads and more.
We can update where your QR leads anytime, with no reprints required. Your printed assets (with the QR Code) never gets old.
Can leads be sent to my CRM?
Yes. We can export clean, segmented leads or integrate with popular CRMs (HubSpot, Salesforce, Pipedrive, Zoho, etc.)
Will my booth staff get notifications?
Yes. During your onboarding process, staff contact data is submitted so notifications can be sent directly to them live by text and email.
You will see the input results on your mobile to continue the conversation, confirm the opt-in and compliment the visitor interaction.
Can delegates book meetings at the show?
Yes. As an exhibitor, if you are accepting private meetings, you establish specific availability of dates and times for appointments in your booth.
Appointment setting can also be entered for post-show follow-up calls to the visitor or delegate, based on their availability.
What reporting do I get?
You receive:
Daily lead summaries
Post-show performance report
Optional CRM uploads of contacts to your existing system.
Is this better than badge scanners?
Badge scanners (usually rented) put the responsibility on you to scan, charge, upload, and return after the event. Booth staff typically ask to scan a visitor's badge or QR code. Instead, the visitor can scan from a distance or be invited during a conversation. Much less friction. Your exhibit message and incentives are desirable, and the visitor chooses to participate without any friction. Many shows do not have any visitor tracking or opt-in system. There is no integrated follow-up system, usually a csv file with a list of names, emails, etc. Data is limited and not personalized based on your own exhibiting purpose. The Center Aisle Lead Connector platform solves these issues and more with amazing automations and insights into your consumer or trade show visitor. No uploads, No scanners, No Learning, No friction, simple measurable results. Intentionally designed for serious exhibitors.
Do you provide additional services?
Yes, we can help you produce event messaging, print materials, business cards, swag, and other coordinated AI media technology. Our company also provides talking websites, AI automations, social media uploads, SEO and AEO, web chat, ongoing business lead generation services, and related assets.
